How to Create Grocery Delivery App: Like Instacart Glovo or Shipt

For a long time, grocery shopping involved walking through markets with crowded aisles, long checkout lines, and even fumbling for certain items. However, the advent of technology, particularly advanced algorithms, and networks of local stores, has revolutionized this experience. These technologies power the seamless operation of grocery delivery apps, making shopping for everyday items easier than ever.

We all know that online grocery delivery apps are destroying supermarkets. These apps allow consumers to purchase fruits, veggies, oil, flour, grains, spices, or milk by pressing a button.

The convenience of using a grocery delivery app is unparalleled–it’s a relief from the hassle of driving to a grocery store, especially during peak hours or bad weather.

This has increased the number of grocery delivery applications. If you want to develop your mobile grocery delivery app, you’re in the right spot.

In this article, we’ll examine the process for grocery delivery app development, how it operates, and the best way to generate revenue and expenses. This guide is for those looking to create an app that is competitive with or beats Instacart and other retailers.

Market Statistics of Grocery Delivery Applications

The demand for delivery services to grocery stores continues to increase. According to data from Statista, the delivery market globally is anticipated to grow to $1,271.00 billion by 2028. It is expected to grow at a compound annual growth (CAGR) rate of 12.74 percent between 2024 and 2028.

Global sales of groceries online are estimated to reach $773.8 billion by 2024, and forecasts suggest they will rise to $957 billion by 2026.

The sales of online grocery items in the USA are expected to reach 2026, and more than 160 million Americans will shop for grocery items online.

In 2025, online grocery sales will make up 21.5% of all US grocery sales, doubling its current market size.

Walmart and Amazon are the most popular online grocery stores in the USA. In 2023, Walmart generated $49.32 billion in sales of online groceries, and Amazon generated more than $36.41 billion in sales of online groceries.

What is Instacart?

Instacart, one of the most well-known grocery delivery services in North America, inspires those looking to create their successful app. Launched in 2012, the platform allows users to purchase food online from a variety of grocery chains, including Safeway, Costco, Aldi, and Kroger.

By connecting customers with personal shoppers who choose to deliver the products, Instacart ensures that users receive the food they prefer from the store without leaving their homes. It provides same-day delivery, typically within two hours, and has had huge success, especially during the COVID-19 outbreak, when grocery shopping online became essential to millions.

How Does Instacart Work?

Instacart is an intermediary between shoppers, grocery stores, and private shoppers. Here’s a thorough review of how the service functions:

Browse and Shop

Customers sign up through the Instacart app or website, input their address, and select the nearest grocery store to their area. They can then browse available products, add them to their carts, and choose a delivery slot. The app offers real-time information about product availability and is regularly updated based on the inventory available in the store.

Placing the Order

When the customer is satisfied with his shopping cart, he goes to the checkout. At this point, shoppers may also make notes to the personal shopper, such as preferred brands or directions for handling substitutions if the item is unavailable.

Personal Shopper Picks Items

When the order is made, it is allocated to a shopper who physically visits the store to pick up the items. Instacart customers are informed of any specific instructions or substitutes that are made during the procedure, and they are kept updated if items need to be substituted.

Delivery

After the personal shopper has made the purchase, the order is delivered to the customer’s address. Depending on the delivery time, it could be delivered within an hour or even earlier.

Instacart’s business model focuses on offering customers an easy experience that provides them access to multiple supermarket chains on one platform. However, despite its successes, it is still possible to create higher-quality and more sophisticated grocery applications that address users’ most common issues on the platform.

Categorizing Types of Grocery Delivery Apps

If you are a new or established company, you can choose from many kinds of apps for grocery delivery. These are the most popular applications that are custom-designed and used by businesses that sell groceries:

Single Store App

If you run a grocery store, creating an app to represent your store is essential. The app will allow you to update the online inventory of groceries available at the store, handle store-related tasks, and deliver groceries to your customers.

Grocery Chain App

This app is ideal when you have a chain of grocery stores. It’s similar to a single-store application, but the main difference is that the app covers the entire area of delivery.

One of the finest examples of these apps is Walmart, which has several stores spread across various places.

Personalized Grocery App

This app provides a customized list of items available according to the customer’s preferences and provides the most enjoyable user experience. Personalized grocery apps can create wish lists or shopping lists, schedule purchase reminders, and more. They also allow for the regular delivery of certain items.

Marketplace

If you are considering an online grocery store, choose your delivery team. Marketplace grocery stores and apps rank among the most profitable start-ups. Carrefour is an excellent example. It’s one of the top apps for grocery delivery for a grocery company in Dubai.

Aggregator

Creating an aggregator application to help you organize all local grocery stores in the area for consumers is possible. Customers can pick any of the stores and buy food items. The particular store will confirm the purchase and deliver the food items to the customer’s doorstep. All you have to do is build an application for delivery and allow different grocery stores to sign up.

Must-Have Essential Features for Grocery Delivery App Development

At Fullestop, we prefer the idea of using MVP development. Developing an MVP implies that, aside from the basic requirements, the app will possess a distinctive characteristic that helps it distinct from the rest of similar grocery delivery on-demand apps. Here are some suggestions about what these features could be:

1. Social Connectivity

Let your customers sign up on social media sites like Facebook or automatically by email without the need to go through the registration procedure. This will make signing up faster and simpler for your customers, making them more likely to engage with your app and reducing bounce rates.

2. Smart Shopping Lists

The application can generate shopping lists based on past purchases, current needs, upcoming events, etc. This will streamline the planning process.

3. Alternatives Feature

With the alternative option, customers can select a replacement if the item is not available. This will improve the customer experience, as there will be fewer cases of incomplete orders.

4. Chatbot

It can provide clients (and delivery personnel) with useful information on the items and stores, give popular recipes using a specific product, and so on. Furthermore, the chatbot may be augmented with AI, which can help customers select the most relevant content.

5. Voice Recognition

This will be a huge hit with your customers on the go. It allows them to make orders from anywhere without needing to stop and enter a product’s name or browse a store’s inventory.

6. Phone and/or Chat Support

It could be technical support for apps or the option to call an individual who delivers for last-minute adjustments in an order. Also, ensure that clients receive a swift and efficient response if there’s a problem in the delivery process or the items they purchase.

7. Reordering

The option of making similar purchases is a helpful feature for working customers. In this way, they could simply create a list once and then buy it time.

8. Customer Loyalty Programs

Coupons and bonus offers, such as special and “soon to expire” sales coupons for free delivery and even gifts, generally speaking, include all offers that make your customers want to visit your website.

9. Green Packaging Options

For shoppers concerned about the environment, selecting eco-friendly and sustainable packaging for delivery can be an exciting opportunity.

10. GPS-Tracking

This feature will benefit customers who require real-time updates on their orders and delivery staff who need assistance finding routes.

Additional features are bound to influence the cost of developing an online grocery app. However, they can provide a unique benefit for your business to be noticed. If you’re looking for additional features to add to your app, read our article on mobile application developments.

Business Benefits of Grocery Delivery Applications Like Instacart

These apps have many advantages in addition to convenience. It is possible to build apps that will keep your customers loyal, meet their changing demands, and even grow your business. Let’s look at the main benefits of mobile grocery delivery app development:

Time and Cost Efficiency

You can dramatically reduce the operating costs related to customer service in the store and checkout procedures. Delivery apps for groceries allow you to service more customers without needing extra premises or employees. Allowing customers to shop whenever they want and distributing demands throughout the day leads to better inventory control and fewer pressures during peak hours.

The app’s features, like simple product comparisons and the flexibility of scheduling delivery, could improve the average order value and increase frequent purchases, ultimately leading to revenue growth and boosting your profit margin.

Expand Customer Reach

Grocery delivery apps can attract customers with more convenient access, personalization, and convenience. The highly-featured grocery delivery mobile app provides various ways to connect with customers, such as email, notifications in-app, SMS, and other ways. With the app’s seamless and comfortable transactions, stakeholders can gain loyal customers, longer-term relationships, a wider geographical reach, and many other advantages.

By leveraging grocery app development services, you can provide individual shopping experiences that quickly adjust to market changes and efficiently manage your inventory. In addition, the data collected through the app can help you understand customers’ preferences and buying habits.

Better Inventory Control

Grocery delivery software allows companies to track inventory levels in real time and precisely collect inventory data by automating reordering processes. It also enables the management of expiry dates to reduce waste. Features like scanning barcodes, multi-store management, and inventory reporting allow for accurate inventory control, dramatically increasing profitability.

Operational Efficiency

A well-designed grocery delivery application with various technologies can help optimize your grocery business’s operations. Integrating with an inventory control system enables real-time stock information. Additionally, self-service options ease the load on your staff and improve workforce management. Better supply chain management with precise data monitoring could result in cost savings.

Unparalleled Customer Convenience

On-demand grocery services have made it much easier for shoppers to purchase anything they need without hassle. Today, you don’t need to leave the house and walk to the store, search for the specific item, wait in long lines to pay, and transport those bags to your home. For those with hectic schedules who don’t have the time to shop at the market, these apps have proved to be an aid to those who need help.

Personalized Offers

Grocery delivery is based on customer behavior data, a great resource for online retailers. You should gather information on your customers’ preferences, likes, and habits. You should also monitor their consumption patterns and offer customers customized deals and discounts.

In addition, you can improve customers’ shopping experiences by offering personalized suggestions based on similar products. This can help you attract more customers and, in turn, increase sales.

Boosting Customer Loyalty

Building customer loyalty is one of the primary elements of establishing your online business. When you think about developing apps, the initial thought that pops into your head is that your customers regularly check out your online grocery app. Giving loyalty programs to your customers can ensure that you keep your existing customers while attracting new customers. Additionally, you can increase the loyalty of your customers by providing an experience customized for each user.

Furthermore, you can develop unique loyalty programs like punch cards or point systems based on their purchase history, encouraging them to spend more money on your app for grocery shopping. Additionally, referral programs, exclusive deals, and reward points can boost customer engagement with your app.

Real-Time Order Tracking

On-demand grocery apps give customers real-time order tracking from the comfort of their homes. The online grocery app lets you check the estimated delivery date, location, driver’s name, and phone number. Administrators can also keep track of the journey to the grocery store and the delivery point and fix any issues customers encounter when they receive their delivery.

Multiple Payment Options

There’s no need to store money in your pocket! Online grocery apps offer various payment options, such as cash, debit card UPI, and other options to make payments according to your preferences. In addition, online payments are simpler and more secure than conventional methods.

Steps to Develop a Grocery Delivery Application like Instacart

Developing a grocery app that can compete with giants in the industry, like Instacart and Shipt, requires knowing the technology and identifying the areas in which you can improve the customer experience. These are the key steps for building a competitive grocery app:

#Step 1: Draft a Strategy

Strategy is the first phase, beginning with your grocery delivery service. You must first identify your intended audience and the location of your delivery. It all starts with engaging your intended area and audience and keeping track of their purchasing habits and those of your target group.

This practice will help you understand the associated ideas and the latest trends. It is, therefore, essential to know your ideal customer and the location. This will assist you in creating an image for your company and bring in high-quality revenue.

#Step 2: Prototype

Following that is creating the prototype of your app and evaluating this interactive app with customers. The testing phase reveals the most valuable customer feedback and suggestions for software development.

The creation of an interactive prototype requires less effort. It is also possible to make unlimited iterations before the prototype is finished. This allows rapid repeating of modifications to make the required modifications since no code is performed.

#Step 3: Develop and Test

We are now ready to create the grocery app, following a plan of action and the final version being accepted. The next step is to hire a grocery app development company to integrate features with codes and testers to test the validity of the app’s features in beta.

Initially, the app’s primary purpose for customers, in conjunction with the web interface for administrators and store managers, is created. The backend development is happening along with using the interface for the front end.

The team behind development here employs an agile methodology. Agile development allows an open and transparent communication process and feedback throughout all stages of development. It also allows for rapid changes within the app’s development version and keeps you updated with its progress.

#Step 4: Launch the App

The process is easy and takes only a few minutes to set up. Developers publish the mobile application on Google Play and the App Store. New updates are regularly released, and the stores automatically update the app. The updates are available every hour, i.e., every hour or in regular intervals.

#Step 5: Maintain

This is the end of the process in which user feedback leads to the development of new features. In addition, developing the grocery app requires continuous monitoring of any issues, improvements to the app’s performance, and keeping customers engaged.

This stage manages the application’s maintenance, including usage analytics, reports on issues, and new developments. It is also the prototype stage for all innovative features that are added. Thus, it is a continual process.

Hiring professional developers gives you the advantage of having positive reviews about the app and resolving customer complaints without affecting the app’s ratings.

Business Models for Developing Grocery Delivery Apps

Based on the business model you have depending on your business model, you can develop different kinds of apps for grocery delivery. Let’s look at some of these applications’ more widely used kinds.

Aggregator App

These applications connect customers and grocery stores. Customers can choose a store where they would like to purchase food items and then place an order. The store packages the orders and delivers them. In essence, an aggregator application acts as a bridge between the grocery store and its customers.

The ideal app for those who wish to connect customers to stores that sell groceries without having to handle product deliveries.

Marketplace App

The app is similar to the one before it. The primary difference is that the organization that owns the app is responsible for managing and handling the delivery of orders.

It is ideal for companies who want to make deliveries from stores they’ve partnered with.

Single Store App

If you own an online grocery store but want to expand your online business, developing a grocery delivery app could be the next step in your journey. This kind of application is known as a white-label grocery delivery application. The business handles order processing, packaging, and delivery. It’s also possible to work with third-party delivery firms to deliver orders.

Ideal for individual grocery stores.

Grocery Chain Application

The app is like a single-store app. The only distinction is that a grocery chain manages the app and requests delivery from the chain of its stores with various stores.

The best supermarket chains.

Personalized Grocery App

The applications of this kind are created to provide users with the best experience for their users. These applications provide all the options to make shopping easy – starting with the capability to build lists of shopping items to share with others, to order refrigerator-stocked delivery services, or to sign up for regular deliveries of certain products.

Ideal for owners of grocery stores as well as delivery companies that cooperate with them.

Cost of Developing a Grocery Delivery App Like Instacart

We have covered every aspect of app development for grocery delivery, but we have one question. How much will it cost to create an app similar to Instacart? There’s no clear answer. The final price of development for grocery apps will depend on the amount and quality of features you choose to include, the technology stack you employ, and the timeline for the project. Grocery delivery apps typically include several advanced features, but you must develop three distinct apps with different functions, including an app designed for customers, a mobile app for shoppers, and an administration panel. Make sure you integrate with third-party services like Google Maps or payment getaways.

We suggest identifying the target audience to avoid spending hundreds of thousands of dollars on an app that isn’t likely to reach its intended users. This process costs $12,000 and typically takes approximately two to three months. In the discovery phase, software development experts, business analysts, and marketing experts will assist you in completing extensive market and competitor research, writing up the project’s documentation, designing a prototype for your app, and creating an accurate estimate and timeframe to complete your task.

Monetization Methods for Grocery Delivery Applications

If you are thinking about how to develop a grocery application similar to Instacart, you will undoubtedly encounter the question of making money. Developing an app similar to Instacart isn’t cheap; you must also pay for the delivery drivers who deliver your orders. Additionally, you’ve launched an enterprise to earn money.

If you’re a shop owner planning to expand by launching an app, you’ll earn income directly from selling your items. In addition, it can help you save cash. For example, suppose you have an inventory of items that aren’t selling like you had hoped. It is possible to place them in the “soon to expire” sale and inform your customers about it via an email announcement. A mobile app can be a great way to advertise special offers to communicate with customers and, in turn, create an established client base.

If your business focuses only on delivery services, there are many possibilities for monetization available to operators of the on-demand delivery apps. They include:

Adding a Fee for Service

You can make each item a bit more expensive than what it is selling for at the shop. Remember that when you do this, you’ll have to inform customers about the higher prices if you want to appear transparent and honest. Create a notice that is displayed the moment customers place an order or begin browsing the catalog. Also, add an alert to your policies.

Charging a Delivery Fee

It is by far the most commonly used way to earn money. Customers are charged the product price in the store and then pay for delivery. Based on the amount of their order and the distance between the store and the customer, a delivery service might require a car or public transport. You can establish the base rate and then add an option to calculate the rate automatically. Additionally, you can set up surge pricing, meaning delivery fees will increase during peak times.

Placing Ads on the App

This monetization model is evident everywhere. Many apps have ads that can help cover costs and enable businesses to charge less for services, which can be to their clients’ complete satisfaction (or displeasure).

Store Listing Charges

If your app is well-known and has a high-traffic page, you could charge stores a monthly fee to work with you and have their products featured on your website. In exchange, shops will gain brand recognition and more clients.

Offering a Membership Option

Specific grocery delivery apps offer monthly or annual membership options. For instance, Instacart customers can buy a membership for a fee, known as Instacart Express. With this, users will receive free delivery of their order and do not have to pay any additional charges for shopping at multiple stores with one purchase.

You can choose to use one monetization model or blend various.

The Key Takeaway

The demand for delivery services for groceries will continue to increase due to the convenience and better purchasing experience it offers customers. Although there are many supermarket apps, like Instacart, you can develop a profitable business with the right equipment and staff. These grocery delivery apps on demand cannot just get groceries in one or two minutes to customers but are additionally making it easier for companies to attract new customers and are available at affordable prices.

We hope this for on-demand grocery app development provides a thorough knowledge of how to develop applications like Instacart that offer enhanced features, a more enjoyable user experience, and high-end custom mobile solutions that beat those that are market leaders. So, put on your sleeves and begin this exciting adventure to transform your grocery shopping experience.

 

Frequently Asked Questions

The grocery delivery app needs features such as registration and profile management, search and filtering functions, detailed product listings, and customer service. In addition, the latest grocery shopping apps typically provide different payment options, live order tracking, and flexible delivery schedules.

The cost of building an app to deliver groceries depends on many aspects, such as the app's complexity, its number of features, and its tech stack. An MVP starts at $100,000, while a full-fledged app may cost hundreds of thousands.

The decision should be based on the requirements specific to your application, the team's expertise, and budgetary constraints. Think about using JavaScript and frameworks such as React, Vue.js, and Angular for front-end development and Node.js for back-end development. It's the most widely used technology stack to build diverse apps.

A grocery delivery application like Instacart must have the following features: an easy-to-use interface and user registration, secure payments, a ratings and reviews module, real-time order tracking, add-to-cart and customer support tools, and communications.

Instacart is a user-facing and business-facing application. It's a peer-to-peer (P2P) marketplace, and its business model blends online-to-door, e-commerce, share economy, and other aggregator applications. To create an app similar to Instacart, the food-selling company requires partnerships with many local businesses to deliver products to its customers.